KFC’s VR, Training?

Kentucky Fried Chicken (KFC) made news this week when a video of one of their supposed “VR training exercises” went viral. Words that reporters have been using to describe the experience include “wacky,” “weird” and even “creepy.” Here’s a 2 minute summary of the experience that was posted by Michelle Yan on Mashable.


Here’s a full 10 minute video of the experience that was captured and posted in a review of the experience in a story by Tyler Wilde for PC Gamer.


The astute Mr. Wilde notes that the exercise was more than likely intended to be a PR stunt rather than an “actual” training experience. The jury appears to be out, but let’s hope he’s right. No matter what, it is probably the case that KFC’s demo was inspired by a well publicized experiment from Google that involved testing whether or not immersive VR training could improve the time it takes to train to someone to make espresso.


Google’s Tests Interactive Learning with VR Espresso Machine, “People learned faster and better in VR” (Scott Hayden, Road to VR)

Lest this story leaving you believing that immersive training is best left to restaurant training and/or PR stunts, here’s a 360° Video that shows how Airbus is using VR (note the video is interactive, so you can click buttons to jump to the part you want to view).


Finally, it is no secret that NASA is an old hand at using VR in their training exercises.
NASA shows the world its 20-year virtual reality experiment to train astronauts: The inside story (Erin Carson, Tech Republic)

Here are two videos that show what they’re doing now.



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