Flexibility, agility, and scale are key benefits of moving media production infrastructure to the cloud and/or commodity data center platforms, enabling content providers to respond to changing consumer habits. This includes new formats and new propositions, such as personalized immersive social television. Can a lift and shift approach—deploying existing production tools designed for enterprise computing environments into the cloud—deliver these benefits? This paper presents an […]

Within the media and entertainment space, the question businesses face with respect to cloud infrastructure is not whether to use it but how best to use it. Public cloud storage provides flexible, on-demand storage capacity and an operating expense financial model. While moving media post-production workflows entirely into “The Cloud” would solve content storage, sharing, and distribution challenges, there are limitations and cost implications. Cloud storage has attributes that make […]

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In this column, we provide interesting historical briefs from the Journal articles of days past. The purpose of this column is primarily entertainment, but we hope it will also stimulate your thinking and reflection on the Society’s history, how far we have come in the industry, and (sometimes) how some things never change. This column has been sponsored by Television Broadcast Technology, Inc., since March 2001: http://ieeexplore.ieee.org/stamp/stamp.jsp?tp=&arnumber=7257346. […]