- Best cat toy? (7/21/2017) - This site doesn’t usually deal in silly internet memes (list) like cute cat videos, but it is Friday, and this character on YouTube called FlippyCat went and posted this awesome 360° Video. If the think the dominoes art part is cool, and you want to waste more time, head on over and check out the … Continue reading Best cat toy?
- Gulliver’s Gate (9/20/2017) - Remember when you read or watched Jonathan Swift’s Gulliver’s Travels (Wikipedia). Did you ever think it would be cool to see the world from the Lilliputian’s perspective? Well, now you can, and you can even take a trip around the world in 80 minutes to boot 🙂 All you have to do is visit Gulliver’s … Continue reading Gulliver’s Gate
- LEGO Gems (1/7/2017) - The Consumer Electronics Show (CES) took over Las Vegas for the first week of January again this year, and it resulted in the usual predictable and nearly obligatory flood of “cool tech” coverage spilling out into every media outlet to scream Happy New Year to “Techies” all over the world. Somehow, though, is it just … Continue reading LEGO Gems
- Play-Doh (11/5/2016) - Hasbro has created a neat new take on Play-Doh with an augmented reality product called Play-Doh Touch, and it is a welcome entry into a market space that, for most consumers, has been almost completely synonymous with Pokémon Go since its release. Here are a couple of videos and articles about Hasbro’s new creation. Play-Doh … Continue reading Play-Doh
These are organized by a classification scheme developed exclusively for Cosma. More…
Toy is any object that can be used for play. Toys are usually associated with children and pets. Playing with toys is training the young for their social role. Many items are designed to serve as toys, but goods produced for other purposes can also be used. For instance, a small child may pick up a household item and “fly” it through the air as to pretend that it is an airplane. Another consideration is interactive digital entertainment, such as a video game. Some toys are produced primarily as collector’s items and are intended for display only. — Wikipedia
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LEGO ramps up digital engagement with Facebook...
on November 23, 2017 at 9:19 pm
LEGO is stepping up its digital consumer engagement with the launch of a Facebook Messenger Chat Bot named Ralph. The concept has been designed to help shoppers chose the ideal LEGO gift via Messenger and News Feed Ads, as part of the LEGO Group’s broader Christmas campaign, Give the Gift of Imagination. The concept has been launched to help drive sales. “We are continuously searching for new and fun ways to engage with our consumers and shoppers. Chat Bots are increasingly being […]
Study compares Christmas spend from 1980 to today
on November 23, 2017 at 5:15 pm
A study from MyVoucherCodes has compared the average prices of Christmas toys from 1980 through to 2017, with interesting results. The study found that the 2010s are roughly £25 more expensive than the noughties for Christmas presents, while top toys for Christmas have gradually become more expensive over the 37 years of research, the costliest time for parents was actually 1991 with the must-have Gameboy setting them back £146.28 in today’s money. While top toys for Christmas […]
Read the December issue of ToyNews online now
on November 23, 2017 at 4:25 pm
The Decmber issue of ToyNews is available to read online now on your PC, iPad or mobile device now. This month ToyNews is taking a deep dive into the digital side of acclaimed board game maker Asmodee to find out how the digital revolution will affect this ever-changing side of the industry. Keeping in the digital realm we then turn to the ailing toys to life genre and explore just why products like LEGO Dimensions have waned in popularity. Meanwhile, we highlight some of the key […]
2018 TAGIE Award winners revealed
on November 22, 2017 at 4:12 pm
The winners of the 10th annual TAGIE Awards have been revealed at a gala on Navy Pier, Chicago on Saturday night. Attended by influential industry figures and sponsored by the likes of Hasbro, Mattel, Lego and Cartamundi, the awards honoured innovation and excellence in products and included a keynote address by Gary Swisher, SVP of inventor relations and head of gaming for Mattel. The show concluded with Lifetime Achievement Awards being given to industry legends, Judy Blau of J. Hope […]
New budget sees living wage rise
on November 22, 2017 at 3:27 pm
Chancellor Philip Hammond has revealed the annual budget which sees living wage rise from £7.50 an hour to £7.83 an hour. The UK's living wage is still below the 'real' living wage of £8.75, with Labour pledging to raise the living wage to £10. Meanwhile, the government have outlined a £2.3bn cost to bring forward the change to Consumer Prices Index from Retail Prices Index by two years to 2018. After next revaluation, future revaluations to take place every three […]